Marketing Plan – Part 3: Marketing StrategyMarket-Product Focus (aadias)Describe the five-year marketing and product objectives for the company (aadias)Discuss current and future market potentials.Identify new products and services that align with customer needs.Identify points-of-differenceHow will the company position its products and services?Marketing ProgramA marketing program is a coordinated and well-designed set of activities to achieve marketing objectives.Describe the product strategyDescribe the price strategyDescribe the promotion strategyDescribe the place (distribution) strategy